A
the publicity is poor.
B
it is difficult to get to.
C
there is little there of interest.
A
covering the investment costs.
B
finding a big enough space for it.
C
dealing with planning restrictions.
A
There is a lot of unemployment.
B
There are few people of working age.
C
There are opportunities for skilled workers.
A
insist visitors have a guide.
B
make visitors keep to the paths.
C
limit visitor numbers.
NATALIE: So basically, the problem we're addressing in our case study of the Horton Castle site is why so few tourists are visiting it.
娜塔莉:因此,从本质上来说,我们需要在案例研究中着重关注的是为什么这么少的游客来霍顿城堡。
And we'll find out more from our interviews, but I did find one report on the internet that suggested that one reason might be because as far as transport goes, access is difficult.
而且我们应该更多的从受访者中找到问题。但是我看到一篇网上的报告,提到主要的一个原因就是交通不够方便。
DAVE: I read that too, but that report was actually written ten years ago, when the road there was really bad, but that's been improved now.
戴夫:我也读过这篇报告,但这是十年前写的,当时路况非常差,但现在已经修好了。
And I think there's plenty of fascinating stuff there for a really good day out, but you'd never realise it from the castle website - maybe that's the problem.
并且我认为那里有许多迷人的东西值得游玩,从网站上压根就看不出什么东西——也许这才是问题所在。
NATALIE: Yes, it's really dry and boring.
娜塔莉:是的,特别枯燥乏味。
DAVE: I read somewhere a suggestion that what the castle needs is a visitor centre.
戴夫:我看过一个提议说这个城堡需要的是一个游客中心。
So we could have a look for some information about that on the internet.
这样我们就可以在网上关注一些信息。
What would we need to know?
我们需要了解什么呢?
NATALIE: Well, who'd use it for a start.
娜塔莉:先从谁使用它开始。
It'd be good to know what categories the visitors fell into too, like school parties or retired people, but I think we'd have to talk to staff to get that information .
这样就可以了解参观者的类别,比如是学校人员还是退休人员。但是我想我们需要和员工交流一下才可以知道这些信息。
DAVE: OK. And as we're thinking of suggesting a visitor centre we'd also have to look at potential problems.
戴夫: 好的。并且由于我么在考虑建议建一个游客中心,我们还需要考虑到潜在的问题。
I mean, obviously it wouldn't be cheap to set up.
我的意思是,建一个游客中心肯定不便宜。
NATALIE: No, but it could be a really good investment.
娜塔莉:是的,但这一定是一个有价值的投资。
And as it's on a historical site it'd need to get special planning permission, I expect.
因为这是个历史遗迹,这也需要得到规划许可,我猜想。
That might be hard.
这个可能会很困难。
DAVE: Right, especially as the only possible place for it would be at the entrance, and that's right in front of the castle.
戴夫:对的,特别是唯一可能的地点是入口处,就在城堡前面。
NATALIE: Mmm.
娜塔莉:是啊。
DAVE: But it could be a good thing for the town of Horton.
戴夫:但这对霍顿镇来说是件好事。
At present it's a bit of a ghost town.
现在它有点像废弃的小镇。
Once they've left school and got any skills or qualifications, the young people all get out as fast as they can to get jobs in the city, and the only people left are children and those who've retired.
年轻人一旦毕业后或者获得了一些技能或证书资格,他们就立马到城市里去找工作,剩下的就只有小孩和那些退休的人。
NATALIE: Right. Something else we could investigate would be the potential damage that tourists might cause to the castle site, I mean their environmental impact.
娜塔莉:对的。我们还要调查的是游客对城堡的潜在伤害,我的意思是他们带来的环境影响。
At present the tourists can just wander round wherever they want, but if numbers increase, there might have to be some restrictions, like sticking to marked ways.
现在游客可以去到任何他想去的地方游玩,但是如果游客数量增加,这里就会有许多限制,比如说要遵循规定的路线。
And there'd need to be guides and wardens around to make sure these were enforced.
那就需要导游和看守人员来确保这些。
DAVE: Yes, we could look at that too. OK, well …
戴夫: 是的,我们也要关注一下这个问题。好……
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